{"id":1989,"date":"2020-06-08T15:12:34","date_gmt":"2020-06-08T13:12:34","guid":{"rendered":"https:\/\/www.spinat.fr\/?post_type=definition&#038;p=1989"},"modified":"2020-06-10T14:02:16","modified_gmt":"2020-06-10T12:02:16","slug":"google-pinguin","status":"publish","type":"definition","link":"https:\/\/www.spinat.fr\/en\/definition\/google-pinguin\/","title":{"rendered":"Google Pinguin"},"content":{"rendered":"<p><strong>Google Pinguin<\/strong> est une mise \u00e0 jour de l\u2019algorithme de Google mis en place en 2012 pour sanctionner les sites qui ne respectent pas la charte d\u2019utilisation de ses services.<\/p>\n<p>Son principal objectif, \u00e9tait de reprendre tous les sites abusant du <a href=\"https:\/\/www.spinat.fr\/definition\/backlink\/\">backlink<\/a> pour son r\u00e9f\u00e9rencement naturel. D\u00e8s le constat d\u2019une telle irr\u00e9gularit\u00e9, l\u2019algorithme s\u2019est charg\u00e9 de d\u00e9classer les r\u00e9sultats du site dans les <a href=\"https:\/\/www.spinat.fr\/definition\/serp\/\">SERP<\/a>s.<\/p>\n\n<script type=\"application\/ld+json\">\n\t{\n\t\t\"@context\": \"https:\/\/schema.org\",\n\t\t\"@type\": \"FAQPage\",\n\t\t\"mainEntity\": [\n\t\t\t{\n\t\t\t\t\"@type\": \"Question\",\n\t\t\t\t\"name\": \"Qu'est ce que Google Pinguin ?\",\n\t\t\t\t\"acceptedAnswer\": {\n\t\t\t\t\t\"@type\": \"Answer\",\n\t\t\t\t\t\"text\": \"Google Pinguin est une mise \u00e0 jour de l\u2019algorithme de Google mis en place en 2012 pour sanctionner les sites qui ne respectent pas la charte d\u2019utilisation de ses services.Son principal objectif, \u00e9tait de reprendre tous les sites abusant du backlink pour son r\u00e9f\u00e9rencement naturel. D\u00e8s le constat d\u2019une telle irr\u00e9gularit\u00e9, l\u2019algorithme s\u2019est charg\u00e9 de d\u00e9classer les r\u00e9sultats du site dans les SERPs.\"\n\t\t\t\t\t\t\t\t\t}\n\t\t\t}\n\t\t]\n\t}\n<\/script>\n\n\n\n","protected":false},"featured_media":0,"template":"","definitions_cat":[95],"_links":{"self":[{"href":"https:\/\/www.spinat.fr\/en\/wp-json\/wp\/v2\/definition\/1989"}],"collection":[{"href":"https:\/\/www.spinat.fr\/en\/wp-json\/wp\/v2\/definition"}],"about":[{"href":"https:\/\/www.spinat.fr\/en\/wp-json\/wp\/v2\/types\/definition"}],"version-history":[{"count":0,"href":"https:\/\/www.spinat.fr\/en\/wp-json\/wp\/v2\/definition\/1989\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.spinat.fr\/en\/wp-json\/wp\/v2\/media?parent=1989"}],"wp:term":[{"taxonomy":"definitions_cat","embeddable":true,"href":"https:\/\/www.spinat.fr\/en\/wp-json\/wp\/v2\/definitions_cat?post=1989"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}