{"id":1980,"date":"2020-06-08T14:37:55","date_gmt":"2020-06-08T12:37:55","guid":{"rendered":"https:\/\/www.spinat.fr\/?post_type=definition&#038;p=1980"},"modified":"2020-06-10T14:12:28","modified_gmt":"2020-06-10T12:12:28","slug":"position-zero","status":"publish","type":"definition","link":"https:\/\/www.spinat.fr\/en\/definition\/position-zero\/","title":{"rendered":"Position z\u00e9ro"},"content":{"rendered":"<p>\u00c9galement appel\u00e9e featured snippet en anglais, la <strong>position z\u00e9ro<\/strong> est le r\u00e9sultat qui s\u2019affiche avant le premier r\u00e9sultat naturel de Google. Dans certains cas, elle se situe entre les annonces Adwords et la premi\u00e8re position naturelle. La <strong>position z\u00e9ro<\/strong> offre une visibilit\u00e9 tr\u00e8s importante au site qui l\u2019obtient.<\/p>\n<h2>Quelles sont les diff\u00e9rentes formes de position z\u00e9ro ?<\/h2>\n<p>Il existe diff\u00e9rentes formes de position z\u00e9ro \u00e0 savoir :<\/p>\n<ul>\n<li>La <strong>position z\u00e9ro<\/strong> sous forme de paragraphe : il s\u2019agit d\u2019un paragraphe court d\u2019environ 50 mots et apporte une premi\u00e8re r\u00e9ponse \u00e0 l\u2019internaute.<\/li>\n<li>La <strong>position z\u00e9ro<\/strong> liste : repr\u00e9sentant 30 % des positions z\u00e9ro, c\u2019est une liste qui annonce les \u00e9tapes pour r\u00e9pondre \u00e0 la question de l\u2019internaute.<\/li>\n<li>La <strong>position z\u00e9ro<\/strong> tableau : plus rare (10 %), elle est sous forme de tableau et appara\u00eet lorsque vous \u00eates \u00e0 la recherche de donn\u00e9es, de statistiques, etc.<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-1981\" src=\"https:\/\/www.spinat.fr\/wp-content\/uploads\/2020\/06\/position-zero-definition.jpg\" alt=\"D\u00e9finition position z\u00e9ro\" width=\"645\" height=\"539\" srcset=\"https:\/\/www.spinat.fr\/wp-content\/uploads\/2020\/06\/position-zero-definition.jpg 645w, https:\/\/www.spinat.fr\/wp-content\/uploads\/2020\/06\/position-zero-definition-300x251.jpg 300w\" sizes=\"(max-width: 645px) 100vw, 645px\" title=\"\"><\/p>\n<p>\u00a0<\/p>\n\n<script type=\"application\/ld+json\">\n\t{\n\t\t\"@context\": \"https:\/\/schema.org\",\n\t\t\"@type\": \"FAQPage\",\n\t\t\"mainEntity\": [\n\t\t\t{\n\t\t\t\t\"@type\": \"Question\",\n\t\t\t\t\"name\": \"Qu'est ce que la position z\u00e9ro ?\",\n\t\t\t\t\"acceptedAnswer\": {\n\t\t\t\t\t\"@type\": \"Answer\",\n\t\t\t\t\t\"text\": \"\u00c9galement appel\u00e9e featured snippet en anglais, la position z\u00e9ro est le r\u00e9sultat qui s\u2019affiche avant le premier r\u00e9sultat naturel de Google. Dans certains cas, elle se situe entre les annonces Adwords et la premi\u00e8re position naturelle. La position z\u00e9ro offre une visibilit\u00e9 tr\u00e8s importante au site qui l\u2019obtient.\"\n\t\t\t\t\t\t\t\t\t}\n\t\t\t}\n\t\t]\n\t}\n<\/script>\n\n\n\n","protected":false},"featured_media":0,"template":"","definitions_cat":[95],"_links":{"self":[{"href":"https:\/\/www.spinat.fr\/en\/wp-json\/wp\/v2\/definition\/1980"}],"collection":[{"href":"https:\/\/www.spinat.fr\/en\/wp-json\/wp\/v2\/definition"}],"about":[{"href":"https:\/\/www.spinat.fr\/en\/wp-json\/wp\/v2\/types\/definition"}],"version-history":[{"count":1,"href":"https:\/\/www.spinat.fr\/en\/wp-json\/wp\/v2\/definition\/1980\/revisions"}],"predecessor-version":[{"id":2006,"href":"https:\/\/www.spinat.fr\/en\/wp-json\/wp\/v2\/definition\/1980\/revisions\/2006"}],"wp:attachment":[{"href":"https:\/\/www.spinat.fr\/en\/wp-json\/wp\/v2\/media?parent=1980"}],"wp:term":[{"taxonomy":"definitions_cat","embeddable":true,"href":"https:\/\/www.spinat.fr\/en\/wp-json\/wp\/v2\/definitions_cat?post=1980"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}